February 3, 2017
Interlex Viewpoint Featured in Ad Age
This year’s Super Bowl ads included some politically charged content. Interlex CEO Rudy Ruiz penned a commentary about the need for marketers to clarify their positions on issues like immigration and back them up with concrete, long-term programmatic initiatives to advance the needs and aspirations of immigrant and multicultural communities while aligning these with their corporate values.
Read the full commentary at Ad Age: http://adage.com/article/agency-viewpoint/2017-a-time-championing-diversity/307835/